Business development through podcasting w/ Ryan Alford
Jeremy Shere, Founder & CEO of Tribal Knowledge Podcasting, talks with Ryan Alford, CEO and founder of Radical, a marketing firm based in South Carolina, and host of The Radcast, a podcast about marketing, pop culture, and media, about how the podcast drives business growth and has become the main marketing engine for the company.
We discuss:
- Why Ryan chose podcasting as his company's main marketing channel
- The strategy behind how Ryan uses podcasting to drive revenue
- How Ryan developed the podcast's tone and style
- Ryan's advice for businesses on the fence about podcasting
Connect with Ryan on LinkedIn
Visit Radical
Check out The Radcast
Featured episodes
Build a rock-solid content marketing team w/ Matt Morookian
Matt Morookian, Director of Marketing at apexanalytix talks with Jeremy about building a rock-solid content marketing team. Highlights: How Matt uses a game involving making up the plot of a movie as a team building exercise ...
Producing quality content when budgets are tight w/ Owen Ray
Owen Ray, Director, Content Marketing at Invoca, talks with Jeremy about producing quality content when budgets are tight. Highlights: Topic: Creating quality content when budgets are tight Why it doesn't work to turn off the...
Tips for creating a "State of the Industry" report w/ Susan Tormollen
Susan Tormollen, VP Marketing at PlanHub , talks with Jeremy about tips for creating a "State of the Industry" report. Highlights: Why State of the Industry reports are such valuable types of content that deliver significant ...