Creating late-funnel content w/ Rusty Bishop
Rusty Bishop, Chief Marketing Officer at Bigtincan, talks with Jeremy about creating late-funnel content.
Highlights:
Topic: Creating late-funnel content
- What works and what doesn't in late-funnel content creation
- Marketing and sales working together to get front-line people the content
- Machine learning to develop the right kinds of content that drives revenue
Learn more about Bigtincan
Connect with Rusty on LinkedIn
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