Creating next level thought leadership content w/ Patricia Christiansen
In this episode of The B2B Content Show, Jeremy Shere speaks with Patricia Christiansen, about how to create next level thought leadership content by demonstrating organization's expertise while also positioning the value that they bring to the market.
Highlights:
- Defining “next level thought leadership content”
- Positioning the value of one’s organization
- Creating content that speaks from the customer’s perspective
Connect with Patricia on LinkedIn
The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, grow brand awareness, and create better content. Learn more at connversa.com.
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