Cultivating end-users as evangelists w/ Leslie Tyler

Cultivating end-users as evangelists w/ Leslie Tyler

Leslie Tyler, VP of Sales & Marketing at Edulastic, talks with Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, about cultivating end-users of your product or service as evangelists.

Highlights:

• Joining your audience’s community
• Using Twitter to engage with teachers and solicit market data
• How a “freemium” model helps build a user base and turn users into champions
• Starting an “Innovator Team” to get product feedback

Learn more about Edulastic

Connect with Leslie Tyler on LinkedIn