Engaging prospects with simple, honest conversations w/ Grant Ray

Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, talks with Grant Ray, VP of Marketing at Group14 Technologies, a battery materials company, about educating prospects through meaningful conversations.

Stuff we discuss:

Why it’s crucial to put the needs and interests of your audience first
The power of simple, honest conversations to engage decision makers
Why it’s important to not use “marketing” language and instead engage with prospects in language they understand and respond to
The importance of engaged listening

Learn more about Group 14 Technologies

Connect with Grant on LinkedIn