Episodes

Kevin Leahy, VP of Marketing at Gravyty, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about connecting to an audience. Highlights: How Kevin uses content to create a community Keys to producing conte...

Sherri Schwartz, Interim Chief Marketing Officer at First Orion, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about storytelling. Highlights: How Sherri uses stories to get an audience's attention on...

Richard Dark, VP of Global Marketing at NextGate, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about topic. Highlights: How Richard and his team develop and test new personas Signs that a persona nee...

Joe Koller, founder of Slight Right Marketing, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about topic. Highlights: Joe answers common question startups have about marketing Breaking down the assump...

Chanan Averbuch, Executive VP of the Americas at Primeview, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about creating and testing new personas. Highlights: Determining relevant decision makers for ...

Erika Brooks, VP of Marketing at Retrium, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about leading with value. Highlights: What "leading with value" means The pros and cons of gating content Altern...

Erin Murray, VP of Marketing at Points, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about engaging multiple personas. Highlights: Engaging multiple personas Aligning with the needs and interests of ...

Rhonda Giedt, Director of Marketing Communications & DE&I Chair at Shapeways, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about connecting with an audience that's not super online. Highlights: Resea...

Mande Miskewycz, owner of RISE, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about content marketing strategy for small businesses. Highlights: Why local businesses need to invest in content marketin...

Jonathan Cramer, VP of Marketing at ActiveWorx, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about transitioning from being primarily a content creator to developing marketing and business strategy. ...

Jake Pickett, Director of Integrated Marketing at Ruoff Mortgage, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about adjusting content in response to changes in the market. Highlights: Jake's strateg...

Kristi Perdue, VP of Marketing at OptimEyes AI, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about product-market fit. Highlights: Why founders' initial assumptions about product-market fit are often...

Eileen Gilbertson, VP of Marketing at Meetup, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about planning a podcast. Highlights: Why Meetup started a podcast Insight into the podcast planning process...

Jennifer Vosburgh, VP of Marketing at Tego, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about planning virtual events and making them as engaging as possible. Highlights: Why virtual events are less...

Greg Yatman, Director of Growth Marketing at Celona, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about topic. Highlights: How Celona uses their podcast, Wavelength, as a marketing channel Using vide...

Scott Forshay, VP of Sales and Marketing at MEDL, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about developing new sales targets in a crowded market. Highlights: Why developing new sales & marketing...

Kathleen Lewarchick, VP of Marketing at Xngage, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about digital transformation. Highlights: Why marketing needs a seat at the leadership table at the start ...

Heather Dondis, Director of Thought Leadership and Insights at Harbor Capital Advisors, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about shifting from a product-focused marketing strategy to a thou...

Jim Lillig, Digital Marketing Director at Remke Industries, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about Search Engine Optimization (SEO). Highlights: Why most SEO agencies "suck" Why SEO is al...

Amanda Betts, VP of Marketing at SkillGigs, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about building a marketing function from the ground up. Highlights: Practicing "no" Making a business case for...

Rebecca Silver, Senior VP of Marketing at LetsGetChecked, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about managing diverse marketing segments. Highlights: The challenges associated with marketing ...

David Shenberger, VP of Marketing and Consulting at CAI, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about the importance of ROI for thought leadership. Highlights: Why measuring ROI for thought lea...

James Kotecki, VP of Brand at Infinia ML, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about B2B podcasting. Highlights: How B2B podcasting can help you connect with anyone you want to know Podcast p...

Sheena Shiravi, VP of Marketing at Eaze, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about the differences in marketing a controlled substance. Highlights: The process and benefits of creating billb...