Welcome to The B2B Content Show
Oct. 24, 2021

How getting to know your buyers sharpens your messaging w/ Nicole Lindenbaum

How getting to know your buyers sharpens your messaging w/ Nicole Lindenbaum

Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, talks with Nicole Lindenbaum, VP of Marketing at Teampay.

Highlights:

Educating your audience about a new technology or way of doing things

How cultivating end-user champions can influence decision-makers

Using customer testimonial to make change seem less risky

Learn more about Teampay

Connect with Nicole Lindenbaum on LinkedIn