Keeping messaging cohesive across different channels and audiences w/ Rebecca Silver
Rebecca Silver, Senior VP of Marketing at LetsGetChecked, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about managing diverse marketing segments.
Highlights:
- The challenges associated with marketing across very diverse audience segments and marketing to B2B and B2C consumers.
- Managing a variety of marketing segments and ensuring that they are reached
- The importance of being cohesive in your marketing strategies and ensuring consistency in marketing materials
Learn more about LetsGetChecked
Connect with Rebecca Silver on LinkedIn
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