Plugging prospect "leakage" w/ Melissa Alvares
Melissa Alvares, VP of Marketing at MindBeacon, talks with host Jeremy Shere, Founder & CEO of Tribal Knowledge Podcasting, about:
The value of educating people seeking information about help with anxiety, depression, and other mental health issues about how online therapy works and why it works ...
The marketing value of supporting claims with data ...
The danger of trying to convert prospects who aren't ready ...
And much more!
Featured episodes
Build a rock-solid content marketing team w/ Matt Morookian
Matt Morookian, Director of Marketing at apexanalytix talks with Jeremy about building a rock-solid content marketing team. Highlights: How Matt uses a game involving making up the plot of a movie as a team building exercise ...
Producing quality content when budgets are tight w/ Owen Ray
Owen Ray, Director, Content Marketing at Invoca, talks with Jeremy about producing quality content when budgets are tight. Highlights: Topic: Creating quality content when budgets are tight Why it doesn't work to turn off the...
Tips for creating a "State of the Industry" report w/ Susan Tormollen
Susan Tormollen, VP Marketing at PlanHub , talks with Jeremy about tips for creating a "State of the Industry" report. Highlights: Why State of the Industry reports are such valuable types of content that deliver significant ...