Videos

Rhonda Giedt, Director of Marketing Communications at Shapeways, on connecting with an audience using a blend of digital and "old school" techniques.

Full video: https://youtu.be/MRiZGj3F_QQ

Audio episode: https://www.engageyourtribepod.com/connecting-with-an-audience-thats-not-super-online-w-rho…

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Jamie Downey, VP of Marketing at eLuma, on producing top-shelf thought leadership content.

Highlights:
Creating thought leadership material that people actually want to consume
Balancing brevity and depth
Moving thought leadership from the margins to the center of content strategy
How thought lead…

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Mande Miskewycz, owner of RISE, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about content marketing strategy for small businesses.

Highlights:

Why local businesses need to invest in content marketing

How and where to invest in content marketing channels

Why trying to …

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Mande Miskewycz, owner of RISE, on why good marketing means talking about your audience and their interests and concerns, not about yourself.

Full video: https://youtu.be/WwftF_9RCSA
Audio episode: https://www.engageyourtribepod.com/content-marketing-strategy-for-small-businesses-w-mande-miskewycz/

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Mande Miskewycz, owner of RISE, on how local businesses can get the most value from digital content marketing.

Full video: https://youtu.be/WwftF_9RCSA
Audio episode: https://www.engageyourtribepod.com/content-marketing-strategy-for-small-businesses-w-mande-miskewycz/

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Jonathan Cramer, VP of Marketing at ActiveWorx, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about transitioning from being primarily a content creator to developing marketing and business strategy.

Highlights:

The challenges in making the transition from content special…

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Kristi Perdue, VP of Marketing at OptimEyes AI, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about product-market fit.

Highlights:

Why founders' initial assumptions about product-market fit are often wrong
Talking to your audience to improve product-market fit
The art of…

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Jonathan Cramer, VP of Marketing at ActiveWorx, on why writing still matters in a marketing landscape dominated by video and other visual media.

Full video: https://youtu.be/wxU9cxB3hns

Audio episode: https://www.engageyourtribepod.com/from-content-creator-to-marketing-strategist-w-jonathan-crame…

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Jonathan Cramer, VP Marketing at ActiveWork, on how having been a content specialist makes him a better marketing leader and strategest.

Full video: https://youtu.be/wxU9cxB3hns
Audio episode: https://www.engageyourtribepod.com/from-content-creator-to-marketing-strategist-w-jonathan-cramer/

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Kristie Perdue, VP of Marketing at OptimEyes, talks about how the company prospers by engaging in conversation with their audience.

Full video episode: https://youtu.be/Z82_VUMna-Y
Audio episode: https://www.engageyourtribepod.com/finding-product-market-fit/

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Kristi Perdue, VP of Marketing at OptimEyes, shares insights on how interviewing prospects and subject matter experts helped the company fine tune product-market fit.

Full video episode: https://youtu.be/Z82_VUMna-Y
Audio episode: https://www.engageyourtribepod.com/finding-product-market-fit/

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Greg Yatman, Director of Growth Marketing at Celona, talks about prepping for interviewing guests on your podcast.

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Greg Yatman, Director of Growth Marketing at Celona, talks about repurposing video as an audio podcast.

Audio episode: https://www.engageyourtribepod.com/podcast-production-flow-w-greg-yatman/

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Amanda Betts, VP of Marketing at Skillgigs, on building a marketing function from scratch.

Audio episode: https://www.engageyourtribepod.com/building-a-marketing-function-from-the-ground-up-w-amanda-betts/

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Eileen Gilbertson, VP of Marketing at Meetup, on how her team's podcast production workflow.

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Jan. 24, 2022

Why start a podcast?

Eileen Gilbertson, VP of Marketing at Meetup, on why the company started a podcast.

Full video: https://youtu.be/ny6P-OXa1FA
Audio episode: https://www.engageyourtribepod.com/planning-a-podcast/

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