Welcome to The B2B Content Show

Educating your audience about a new product category w/ Jane Stecyk & James Mulvey

Jane Stecyk and James Mulvey, Senior VP of Marketing and Director of Marketing at Mighty Networks, talk with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about educating audiences about new product categories.

Highlights:

How Jane and James educate their audience about a new product category
Targeting the right leads
The strategy behind "The Creator Manifesto"

Audio episode: https://www.engageyourtribepod.com/educating-your-audience-about-a-new-product-category-w-jane-stecyk-james-mulvey/