Welcome to The B2B Content Show

Email Personalization - Show Me You Know Me w/ Chip House

Chip House, Chief Marketing Officer at Insightly, talks with Jeremy about Email Personalization - Show Me You Know Me

Highlights:
The idea behind "show me you know me" in email outreach
The difference between authentic and inauthentic email outreach
Data underutilized for personalized email outreach
Tips on how to do personalized email at scale

The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, generates TONS of content, and grow revenue. Learn more at connversa.com

Audio Episode: https://www.buzzsprout.com/1703458/episodes/11900863