Prannay Sethi, VP of Marketing at Interfaceware, shares some great insights about engaging a wary, tech-savvy audience.
Highlights from the full episode:
🎤 The value of being transparent and not overpromising
🎤 Focusing on quality of leads over quantity
🎤 How honesty and transparency results in long-term customer retention
Full audio episode: https://www.engageyourtribepod.com/getting-a-wary-tech-savvy-audience-to-trust-your-claims-w-prannay-sethi/
