Roxie Elliott, Director of Content Marketing at DigitalOcean, talks with Jeremy about conducting research to create better content.
Highlights:
The value original research adds to creating more interesting content
How research helps you stand out
Tips for content teams of any size to tell a compelling story using data
Full Audio Episode: https://www.b2bcontentshow.com/how-to-generate-original-research-to-create-more-authoritative-content-w-roxie-elliot/