Oliver Gelles, Chief Marketing Officer at OrthoFi, talks with Jeremy about sharing data and information as a content marketing strategy.
Highlights:
How sharing data can establish your company as an authority in your space
How to compel other companies to use your data
Tips for developing a plan to share data and becoming a trusted authority
Full Audio Episode: https://www.b2bcontentshow.com/the-marketing-value-of-sharing-original-data-w-oliver-gelles/