Jaclyn Robinson, Senior Manager of Content Marketing at Crunchbase, talks with Jeremy about turning your audience into content creators.
Highlights:
How to build an "external content engine" that empowers your audience to create and submit content
How to manage crowd-sourced content for quality and consistency
Aligning content created externally with your company's vision
Full Audio Episode: https://www.b2bcontentshow.com/tips-for-soliciting-and-managing-crowd-sourced-content-w-jaclyn-robinson/
