Voice of Customer strategy w/ Robert Helstrom

Robert Helstrom, Sr VP of Marketing at Sightly, a digital marketing technology and services firm, talks Jeremy Shere, Founder & CEO of Tribal Knowledge Podcasting, about developing a Voice of the Customer program.

Highlights:

The value of Voice of the Customer program feedback and strategies for using the data
How the program enables Robert and his team to learn more about their market and audience
The first steps toward creating a Voice of the Customer Program

Learn more about Sightly

Connect with Robert on LinkedIn

Voice of Customer strategy w/ Robert Helstrom

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