Welcome to The B2B Content Show
Feb. 16, 2022

Workshopping new personas w/ Richard Dark

Workshopping new personas w/ Richard Dark

Richard Dark, VP of Global Marketing at NextGate, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about topic.

Highlights:

  • How Richard and his team develop and test new personas 
  • Signs that a persona needs tweaking
  • How Richard transformed marketing at NextGate 

Learn more about NextGate

Connect with Richard on LinkedIn