Welcome to The B2B Content Show
June 1, 2023

Brand cultivation w/ Arne Hurty

Brand cultivation w/ Arne Hurty

On this episode of The B2B Content Show, Jeremy Shere is joined by Arne Hurty, Founder at Bay Creative, a full service B2B marketing agency. Arne shares his expertise on the concept of brand cultivation, and how it is possible to develop and strengthen a brand. He explains the process of cultivating a brand with an example, and the importance of understanding the audience one is trying to reach, as well as the company’s core values and vision.

Highlights:

  • What brand cultivation means
  • How to develop and strengthen a brand
  • The importance of a company’s core values and vision
  • The need for an ongoing process of cultivating a brand


Learn more about BayCreative

Connect with Arne on LinkedIn


The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, grow brand awareness, and create better content. Learn more at connversa.com.