Identifying and engaging the most valuable targets in your audience w/ Richard Grieser
Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, talks with Richard Grieser, VP of Marketing at Sales Boomerang, a company that notifies lenders when a borrower is ready for a loan.
Highlights:
- How Richard and his team identify the most valuable targets
- Using white papers as a lead magnet
- The difference between white papers and blog posts
Learn more about Sales Boomerang
Connect with guest on LinkedIn
Download the Sales Boomerangwhite paper “Cracking the Code”
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