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June 20, 2022

Market testing new messaging w/ Nick Ryan

Market testing new messaging w/ Nick Ryan
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Nick Ryan, VP of Marketing at Calamu, talks with Jeremy about the process of coining a term.

Highlights:

  • Cutting through the noise in the data security space
  • The origins of the term "data harbor"
  • Strategies for testing a new term to see if it resonates with your audience

Learn more about Calamu  

Connect with Nick on LinkedIn