Welcome to The B2B Content Show
Nov. 10, 2021

Social exchange theory w/ Blake Bayardo

Social exchange theory w/ Blake Bayardo
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Blake Bayardo, VP of Marketing & Communications at RevoTRAC talks with Jeremy Shere, founder & CEO of Tribal Knowledge Podcasting, about social exchange theory.

Highlights:

  • Defining social exchange theory
  • How Blake and his team use social exchange theory to build relationships with decision makers
  • First steps toward making your marketing more personalized

Learn more about RevoTRAC

Connect with Blake Bayardo on LinkedIn