Tom Flierl, Vice President of Sales and Marketing at Amla Commerce, talks with Jeremy about creating a content marketing strategy in a multi-brand context.
Highlights:
Strategies for managing marketing for two brands simultaneously
How managing b2b marketing is like coaching a winning basketball team
The importance or recruiting the right talent to execute your content marketing playbook
The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, generates TONS of content, and grow revenue. Learn more at connversa.com