James Stanton, VP of Marketing at Empyrean, shared valuable insights about discovering and articulating the "Why" on the latest episode of Engage Your Tribe.
Highlights:
- How James has gotten internal buy-in for focusing on the "Why"
- Why discovering and articulating the why matters
- The value of creating content with a product manager's approach
Audio episode: https://www.engageyourtribepod.com/focusing-on-the-why-w-james-stanton/
