April 5, 2021

Why former journalists make great content marketers w/ Emma Dunstone

Emma Dunstone, VP of Marketing at Airbase, talks with Jeremy Shere, founder and CEO of Tribal Knowledge Podcasting, about why former journalists makes great content marketers. Ex-journos bring to the table many skills highly coveted in marketing, including storytelling chops, cultivating strong and accurate sources, writing clearly about complex topics for specific audiences, and more.